A free-play ’90s themed arcade, unlimited HI-CHEW, a full-size MMA ring, movie props, and retro merchandise? Thanks to A24, it was made a reality as you step into the world of their film The Smashing Machine starring Dwayne Johnson as UFC champion Mark Kerr. Simply show the bouncer your movie ticket and you’re in:
On October 2 & 3, 2025, this limited-time pop-up in New York City’s SoHo featured 17 gaming cabs including New Versus City, UFC: Throwdown, SNK vs. Capcom, Marvel Superheroes, Darkstalkers, and the exclusive game Smashing Machine 2000 based on the film. Complete challenges, enter to win prizes, and even step up to the punching bag arcade to test your strength.
The pop-up also allowed you to enter the ring for photo ops, shop for memorabilia, and get a close-up look at props from The Smashing Machine as well as authentic relics from Mark Kerr’s MMA career… all while being immersed in a hall filled with fighting posters, banners, and a mock gym. Be sure to check out The Smashing Machine in theaters October 3, 2025.
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